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Patel family to bring East Coast Wings + Grill franchise to Tallahassee
The new location is set to open later this year.
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Staff Reporter - Wed, 27, May 2026
- 18:31 EDT
- 50
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An Indian American family of entrepreneurs is set to bring a wings-focused concept restaurant, East Coast Wings + Grill, to Tallahassee in late 2026.
The new franchise will be operated by the Patel family, whose business interests span restaurants, hospitality, convenience stores, and retail ventures across the Southeast, a press release stated.
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Vimal Patel currently owns a grocery store and gas station in South Carolina and operates franchise locations for Little Caesars and Tropical Smoothie Cafe. Family members Ajay Patel and Ankit Patel have also invested in liquor stores, motels, and gas stations.
Together, the family plans to position the Tallahassee location as a casual dining destination aimed at families, college students, and sports fans.
“What stood out to us was the combination of great food and a concept that works for everyone,” Vimal Patel said in a statement. “Families, students and friends can all feel comfortable here, and the quality of the food speaks for itself.”
The restaurant will feature East Coast Wings + Grill’s signature menu, including more than 50 wing flavors across seven heat levels, alongside burgers, salads, skillets, and shareable dishes.
The expansion comes as Florida continues to emerge as one of the fastest-growing franchise markets in the United States. According to the International Franchise Association, the state is projected to rank among the top markets for franchise growth in 2026 due to population growth, tourism, and consumer demand for full-service dining concepts.
Restaurant founder Sam Ballas said Tallahassee’s expanding population and strong college presence made it an attractive market for the brand’s Southeast growth strategy.
The move also reflects a broader trend of Indian American entrepreneurs expanding their presence in the franchise and hospitality sectors beyond traditional motel ownership into diversified food and retail businesses.
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