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The Sari Swap & Sustainable Shaadi: Decarbonizing the desi wardrobe

In 2026, the resolution is “Circular Couture.” This story dives into the surge of Sari Swap collectives in cities like New York City, Los Angeles and San Francisco.

Representative Image / Unsplash

As 2026 begins, a new cultural resolution is reshaping the traditional “Big Fat Indian Wedding” into something more mindful. In major hubs like New York City and San Francisco, the conversation has shifted from the price tag of a designer lehenga to its carbon footprint.

For decades, the pressure to never repeat an outfit led to a cycle where heavy, hand-embroidered garments were worn for exactly six hours before being relegated to a vacuum-sealed bag for the next thirty years. Now, a generation of environmentally conscious brides is opting for “sustainable shaadis,” prioritizing environmental stewardship over the fleeting spectacle of one-time-wear luxury.

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