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Indian American duo launch migraine-focused wellness brand
The neurologist-led startup targets gaps in preventive migraine care.
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Staff Reporter - Mon, 12, Jan 2026
- 13:21 EST
- 31
Pravesh Saini and Anshika Saini with their new product, ‘Migraine Support Gummies’ / Courtesy: Pravesh Saini and Anshika Saini
Indian-origin neurologist Pravesh Saini and product strategist Anshika Saini have launched 'Viti Vitamins,' a wellness startup focused on migraine and chronic headache care.
The Los Angeles-based company is positioned around providing daily nutritional support for individuals seeking a preventive approach to recurring headaches.
The founders say the venture was shaped by clinical and product experience that highlighted shortcomings in widely available migraine supplements, which often rely on single-ingredient formulations.
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Saini said patients seeking preventive care were frequently left combining multiple products without clear guidance. “Patients were looking for preventative care, but the market offered fragmented solutions,” he said.
“Most products focused on a single ingredient, like magnesium or B2, forcing people to piece together multiple supplements. It was expensive, confusing, and unsustainable,” he added.
That gap informed the development of the company’s first product, ‘Migraine Support Gummies,’ which combine six nutrients commonly associated with migraine care: magnesium, vitamins B2 and B6, CoQ10, feverfew, and ginger.
The product is positioned for consistent daily use and excludes artificial dyes, fillers, sweeteners, and stimulants, according to the company.
Anshika Saini, who leads product and brand strategy, said the goal was to reduce complexity for users managing long-term conditions.
“When you’re managing a chronic condition, the last thing you need is a complicated, untrustworthy ritual,” she said. “We wanted to eliminate the guesswork and create a single-dose solution where science and simplicity align.”
Anshika Saini brings experience in product management and technology consulting, focusing on translating scientific input into accessible wellness products.
Pravesh Saini trained at Loyola Stritch School of Medicine and completed a neurology residency and further subspecialty training in neurocritical care at the University of Southern California.
He said years of treating patients with chronic migraines underscored the disconnect between clinically supported approaches and consumer options.
Together, the founders say their approach is intended to shift migraine care toward consistent, preventive daily support rather than episodic treatment.
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