ADVERTISEMENT

ADVERTISEMENT

Willow by Cricbuzz to stream Team USA T20 WC matches for free

This marks a major push to make cricket more accessible in North America.

Willow by Cricbuzz / X/@willowtv

Cricket streaming service Willow by Cricbuzz has announced that all of Team USA’s matches in the upcoming ICC Men’s T20 World Cup 2026 will be streamed for free on YouTube in the United States and Canada.

The tournament is scheduled from Feb. 7 to Mar. 8 and marks a major push to make cricket more accessible in North America.

ALSO READ: Willow launches cricket streaming service in North America

Under a new partnership with YouTube, Willow by Cricbuzz will broadcast the four guaranteed matches featuring the USA team, beginning with the highly anticipated USA vs India fixture, at no charge on the global video platform.

This is the first time ICC World Cup matches will be available for free on YouTube for these nations.

In addition to free access on YouTube, the Team USA matches will also be available for no cost through Willow and Cricbuzz’s digital platforms, expanding options for viewers.

Willow by Cricbuzz is also introducing a creator‑led alternate telecast in collaboration with Jomboy Media, offering a more personality‑driven viewing experience for marquee matchups, including the USA vs India and USA vs Pakistan games.

These alternate broadcasts will be available on the Jomboy Media YouTube channel alongside traditional coverage.

Beyond the free USA matches, all 55 matches of the ICC Men’s T20 World Cup will be available through Willow’s broader broadcast ecosystem. This includes access via the YouTube TV “NFL RedZone with Sports Plus” package, Willow’s Primetime Channels, and Willow’s own platforms with English and Hindi commentary options.

The expanded coverage and free streaming initiative hints at efforts by Willow by Cricbuzz to grow cricket’s appeal in North America, where interest in the sport has been rising as the game approaches its return to the 2028 Olympic Games in Los Angeles.

Discover more at New India Abroad.

 

Comments

Related