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What does the viral term “BARBIE Founder” mean?

The debate around the term has sparked a wider discussion about talent flows, brain drain, and the future of India’s startup ecosystem.

Representative Image / AI generated

A new label, “BARBIE founder”, has entered India’s startup vocabulary sparking both curiosity and debate.  

Despite its playful acronym, the label points to a serious trend shaping India’s entrepreneurial landscape and one with clear relevance for the global Indian diaspora.

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