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Tanishq inaugurates first Florida store
The brand expands its U.S. footprint with the Orlando launch, targeting a fast-growing market shaped by tourism, diverse consumers, and strong South Asian demand.
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Anushka Pathak - Thu, 11, Dec 2025
- 13:43 EST
- 28
Tanishq celebrates the opening of its first Florida location at The Florida Mall in Orlando / Courtesy: Tanishq
Indian jewelry brand Tanishq formally launched its first Florida store at The Florida Mall in Orlando on Dec. 4, marking a new phase in the jewelry brand’s U.S. expansion.
The 1,800-sq.-ft. boutique is located near the Primark entrance on S. Orange Blossom Trail.
The opening featured a lamp-lighting ceremony and live music, with women attendees collectively conducting the ribbon cutting. Senior leadership from Titan was present for the event.
Also Read: Tanishq launches first store in Virginia
The company selected Orlando for its steady population growth, global visitor traffic, and sizeable South Asian community. “Orlando offered an opportunity to introduce Tanishq to a global audience,” said Amritpal Singh, business head of TCL North America Inc.
Tanishq’s Orlando boutique offers a luxurious destination for everyday jewelry, gifting, weddings, and celebration-worthy styles / Courtesy: TanishqHe added that “with its fast-growing population, thriving tourism, and strong South Asian community, it's an ideal market for our expansion.”
The boutique houses more than 5,000 designs, including locally curated selections such as the Heart Collection, Birthstones, and the Paper Clip line, alongside gold, diamond, and gemstone pieces intended for weddings, festivals, gifting, and daily wear.
Singh said the brand aims to provide “a destination where customers can discover pieces for every celebration” as it accelerates its U.S. growth strategy.
With the Orlando launch, Tanishq continues to scale its U.S. presence, adding to existing stores in New Jersey, Houston, Dallas, Chicago, Seattle, Atlanta, Santa Clara, Virginia, and Boston.
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