Marketing Manager

Envera LIC, LLC

May 16, 2025

04:25 AM

Envera LIC, LLC West Chester, PA

Company size : 11-50 employees
Job Type & Title : Remote
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About Company:
Envera is part of the Lesaffre family who is a key global player in the fermentation of microorganisms (yeasts and bacteria) for baking, taste, healthcare, and industrial biotechnology. This story began more than 170 years ago in northern France, and, thanks to their entrepreneur spirit and innovative approach, there is constant development. Lesaffre's global presence includes 11,000 employees from 96 nationalities. They work with customers, partners and researchers to develop essential nutrients and bio actives that strengthen human health, optimize animal well-being and improve plant nutrition. We believe in the incredible potential of microorganisms as the greatest means to better nourish and protect the planet. Fermentation is one of the most promising answers to the challenge of nourishing 9 billion people in a healthy way by 2050. Envera is a legal entity of Lesaffre located in West Chester, Pennsylvania. We manufacture bacteria solutions for Lesaffre business units and different market segments such as wastewater treatment, bioremediation, cleaning solutions, and many other areas where bacteria can play a key role.
Skills:

Envera is a legal entity of Lesaffre located in West Chester, Pennsylvania. Envera manufactures bacteria solutions for Lesaffre BUs and different market segments such as wastewater treatment, bioremediation, cleaning solutions, agriculture, and many other areas where beneficial bacteria can play a key role.

What we offer

The opportunity to represent a passionate organization focused on innovation and sustainability
A great 401K plan, affordable benefits, and 10 paid holidays
The ability to utilize your experience and knowledge to make a real impact
Opportunities for continuous growth within your role and across business units
Position can be performed remotely, or as a hybrid role if the candidate is in Greater Philadelphia region.

What you bring to the table

Ability to oversee the analysis, implementation, and execution of competitive strategies, market segment business plans, and product demands. Knowledge to identify key products and assets needed, then lead the development and implementation of these assets in collaboration with internal teams and customers. Possess the capability to work closely with the Sales team to define key metrics and report on the effectiveness of marketing initiatives in generating qualified leads, driving conversions, and providing overall value to the sales process.

A few things you will do as our Marketing Manager

Create B2B marketing campaigns to build customer awareness in growing bacteria portfolio for current products and as new products launch.
Leverage analytical skills to build compelling value propositions through market research, customer/segment mapping, target product launches, pricing strategies, and market communication planning.
Collaborate with the Sales team to execute outbound and inbound marketing activities for the company's portfolio of bacteria-based solutions. This includes leveraging traditional media, digital media, email, trade shows, and other channels.
Closely monitor industry trends, client needs, and competitive activity to continuously inform and refine the marketing strategy.
Develop and publish product data sheets and technical application bulletins that support product offerings.
Define and track KPIs to measure marketing performance, campaign impact, and overall business outcomes.

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