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Watch maker launches watch with Hindi numerals in US

A Raleigh native, Bathela earned degrees in biochemistry and genetics from NC State University in 2014

CEO of VIANI Watch Company Sunny Bhathela pictured at his design studio. / Image – NC State

VIANI, a watch company founded by second generation Indian American, Sunny Bathela has introduced watches featuring Hindi numerals in the United States.

The watches powered by solar energy blend culture with design and were designed by Bathela and his team of Swiss watchmakers. 
 

Image-VIANI / VIANI Watch Company’s premier solar collection is priced from US$340.

According to a statement from the firm, the watches also pay tribute to the Hindi Numeral System, which is known for the earliest implementation of the number zero and has played a pivotal role in shaping human civilization.

“The VIANI collection is a culmination of ideas that are important to me. I believe that sustainability can be innovative and fashionable. The Hindi numerals are a nod not only to my South Asian heritage but also to the beauty and cultural significance of the Hindi Numeral system,” said CEO Bhathela.

A Raleigh native, Bathela earned degrees in biochemistry and genetics from NC State University in 2014. He went on to pursue a doctorate degree of optometry and is currently treating the underserved community of the South Bronx. 


 

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