Sprinklr names Amitabh Misra as chief technology officer

Misra will oversee a global R&D team encompassing product development and engineering at Sprinklr.

Amitabh Misra will take office on April 1 / Adobe

Sprinklr, a NY-based enterprise software company specializing in unified customer experience management (Unified-CXM) for modern enterprises has appointed Indian-origin executive, Amitabh Misra as its chief technology officer (CTO), effective April 1, 2024. 

In his new role, Misra will oversee all Research and Development (R&D) operations globally, encompassing product development and engineering at Sprinklr. Hewill also contribute his expertise in pioneering technology, aiming to foster the company's expansion and scalability and will directly report to Sprinklr founder and CEO Ragy Thomas.  


Commenting on his appointment. Misra said, “As a technology enthusiast, I am passionate about building large-scale technology platforms, powered by the latest in AI research, that are uniquely capable of delivering exceptional value for customers.”

“It is a very exciting time to join Sprinklr to contribute to advancing the Unified-CXM platform vision and leverage Sprinklr’s cutting-edge AI to support brands who are exceptional at delighting their customers. I am eager to join this amazing team of technology experts, build innovative solutions for our customers, help scale the company, and accelerate new opportunities in the industry,” he added.

With 25 years of experience in constructing large-scale platforms for companies of various magnitudes, Misra most recently served as the vice president of Engineering at Adobe. At Adobe, he supervised a global R&D division for Adobe’s Experience Cloud Platform, managing engineers, product leaders, and AI/ML researchers across India, Europe, and the US. 

Prior to his tenure at Adobe, Misra held significant roles including founder and CEO of and positions as CTO, chief architect, and head of engineering at He holds an MBA degree from the University of California at Berkeley and a BTech degree from IIT Kanpur. 

 Misra's appointment comes at a pivotal juncture for Sprinklr as its clients navigate the digital landscape towards a promising future for Unified-CXM. His strategic vision and extensive experience are poised to shape the next phase of development for Sprinklr and enhance customer experience.  

“For more than fourteen years, Sprinklr has been advancing our AI-powered Unified-CXM platform vision—a vision we believe can revolutionize front office operations for some of the world’s most influential brands,” said Sprinklr Founder and CEO, Ragy Thomas. 

“Sprinklr’s CTO is crucial for our customers, partners, employees, and overall business success. Amitabh has the qualities to lead us in this next phase. He is an exceptional leader with invaluable industry expertise, extensive experience in scaling businesses, and a deep understanding of AI technology. His insight into our industry, customers’ needs, and the evolving landscape of enterprise solutions is unmatched. I am thrilled to welcome him to the team and look forward to our partnership in driving growth for Sprinklr.”